Web++: A Better Mental Model Than Installing Apps

  • You have to install native apps.
  • You have to keep them updated.
  • They take up space on your phone.
  • They add yet another icon to your home screen or launcher.
  • To do something, you have to stop and think, “Which app is this part of?” For example, to order groceries from Amazon, I open the Amazon app, but don’t find it. I later realise that I should have remembered to open the Prime Now app, not the Amazon app. To join a Meet call, I open the Gmail app. This is counter-intuitive. The web doesn’t have these rigid boundaries. You keep navigating smoothly from one web page to another without regard to which app they’re part of. It’s like driving down the road, not like crossing a border. The web just works.

Step 1: Better App Stores

Step 2: Better Integration

--

--

--

Consulting CTO. Earlier: Google | Founder | CTO | Advisor

Love podcasts or audiobooks? Learn on the go with our new app.

Recommended from Medium

Responsive Web Design

Student View: Design Thinking and its Importance for 21st Century Leaders

Getting to know… Derek Lau, Animator

System Thinking and UX Part 1: Exploring Systems and Our Addictions

An introduction to Rive animations for Flutter

100 Days of Design

McLuhan’s Communication Theory & Media Effects

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Kartick Vaddadi

Kartick Vaddadi

Consulting CTO. Earlier: Google | Founder | CTO | Advisor

More from Medium

Ultimate Exporter — Better Plugin to export all WordPress Site Data

ultimate-exporter-plugin-to-export-wordpress-data

New Feature: Create Files in Google Docs with Your Airtable Data!

Difference Between Web Design and Web Development?

How smart to be a smart home?